◄ Case Study
Formula E
Demonstrating the potential of sustainable mobility
Formula E
Demonstrating the potential of sustainable mobility
Timeline
January 2018
2 Months
Services
UX / UI Development
Ecommerce
Assured Migration
Scalability Advice
Demonstrating the potential of sustainable mobility
Formula E is an all-electric street racing series, developed as a means of demonstrating the potential of sustainable mobility to create a better, cleaner world.
"Racing for a cleaner future, faster."
How we Pushed it
When expanding their message into merchandise, Formula E approached Vitamin to build an eCommerce store that would be cohesive with their existing Formula E site, and that would be easily scalable. With their new Shopify site, Formula E’s customers are able to choose from a number of different currencies and explore an engaging visual storefront.
Racing for a cleaner future, faster
In September 2020, the ABB FIA Formula E World Championship became the first global sport to be certified with a net zero carbon footprint from inception. We were pleased to have built a cohesive store for Formula E.
Key results
Maximise Exposure
Informative & Educational
Customer Relations
Improved Site Speed
Brand Recognition